PoojaPerch
Project timeline : 1 weeks
University Project
Semester VIII
Studio: Furniture: Branding and Retail a Complete Experience
Faculty: Anand Belhe, Naandi Parikh
Brief
The goal of this project is to design an IKEA-style mandir chowki that is both functional and aesthetically pleasing. The chowki should be designed with the needs of modern Indian households in mind, while also incorporating traditional Indian design elements. The chowki should be versatile and adaptable, with the ability to fit into a variety of home decor styles. The overall design should be simple and streamlined, with clean lines and a neutral color palette that can be customized with the addition of decorative elements.
Ideation
The objective at hand is to fashion a chowki for IKEA, given their recent establishment in India, with the aim of imbuing their offerings with a sense of cultural belonging.
Prototyping
